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| Experienced management team |
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Led by an experienced management team with more than a decade of experience in the F&B industry. |
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Management team is familiar with our business and understands our customers' needs and requirements. |
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| Use of IT in our operations |
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Integrated computer systems developed over the years and customised specially to suit our business requirements and operations. |
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System analyses sales data, and automatically processes raw material requirements, procurement and allocation to the different kitchens. |
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Minimizes errors and food wastage. |
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Higher operation efficiency and better quality of service. |
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| Ability to control costs |
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Adoption of several cost-controlling measures: |
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bulk purchasing
cost control incentive scheme |
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- aligns chefs' and employees' remuneration with the
profits of the food establishment under their charge.
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- encourages chefs to minimize food wastage. |
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| Quality of Chefs |
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Master Chefs and Head Chefs have an average of more than a decade's experience in the F&B industry. |
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Our chefs undergo regular and continual training to upgrade their culinary skills. |
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| Ability to provide quality service |
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Focused on providing friendly and prompt service. |
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In recognition of our commitment to service excellence, we have been granted the Singapore Service Class award in 2004 by SPRING Singapore. |
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| Broad customer base |
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Broad and varied customer base resulting from our expanded business divisions. |
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Better gauge on the changing trends in consumer tastes and preferences. |
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Greater opportunity for cross selling. |
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| Ability to provide Halal food |
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One of the few and leading food catering and management service providers in Singapore which can provide Halal and non-Halal food. |
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This ability enables us to attract a broader customer base. |
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